Journal Dubai
30M+organic Instagram views in 90 days
Marketing for restaurants and food brands in Dubai.
People in Dubai choose where to eat on Instagram, TikTok and Google Maps. We plan the content, shoot the Reels, bring in the right creators and run the ads, so the feed turns into bookings and orders.
Why good food still goes unnoticed
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The food looks better in real life
Dark photos and random posting make even a great kitchen look average. Food is bought with the eyes first.
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Busy weekends, empty weekdays
Without a content plan for offers, launches and quiet days, traffic depends on luck.
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Hard to find on Maps and delivery apps
Weak Google profiles and unanswered reviews send hungry people to the place next door.
What we do for restaurants and food brands
- Food Reels and shoots Signature dishes, kitchen moments and the people behind them, filmed and edited for the feed. Video
- Monthly content and community A calendar around your menu, offers and the UAE calendar, with replies to comments and DMs in English and Arabic. Social Media
- Creator and influencer visits Food creators who match your audience, with clear briefs and tracked results. Influencers
- Ads that fill tables Local campaigns on Instagram, TikTok and Google aimed at bookings, calls and orders. Paid Ads
- Google Maps and reviews A complete Google Business Profile, fresh photos and a simple routine for collecting and answering reviews. SEO
Proof: we built our own food and lifestyle audience
Our team runs Journal Dubai, a Dubai lifestyle media page with 115K+ Instagram followers and 30M+ organic views in 90 days. The same hooks, pacing and editing go into the content we make for food brands.
How we start
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Taste and talk
We visit, try the menu and agree what the brand should feel like.
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Plan the month
A content calendar with shoots, posts, Reels and offers, approved by you.
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Shoot and publish
One shoot day usually covers most of the month.
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Report and adjust
Reach, bookings and what to do more of next month.
Questions restaurants ask us
Do you work with new restaurants before opening?
Yes. Pre-opening is a good time to build the page, the first content and the launch plan, so people are waiting on day one.
Can you handle both English and Arabic content?
Yes. Captions, replies and ads can run in English, Arabic or both.
Do you work with cafés, cloud kitchens and food products too?
Yes. The approach is the same: content people want to stop for, then ads and creators to reach more of the right people.
How often do you shoot?
Most food brands need one shoot day a month, with extra days for launches and seasonal menus.
Who owns the content and accounts?
You do. Photos, videos, social profiles and ad accounts stay in your name.
Other industries and areas we work with
Let us make your food the reason people stop scrolling.
Tell us about your restaurant or brand and we will send a clear proposal.